
The Love-Ins 1967
"THE HIPPIES AND DIGGERS ARE HERE! WITH THE WAY-OUT EXCITEMENT THAT'S TURNING-ON AMERICA TODAY!..."
Dive into the psychedelic pulse of 1967 with *The Love-Ins*, a drama directed by Arthur Dreifuss that captures the raw energy of San Francisco's counterculture movement.
Director: Arthur Dreifuss
Cast







Frequently Asked Questions
What is The Love-Ins (1967) about?
*The Love-Ins* follows a college professor who abandons his career after resigning in support of two hippie students expelled for their radical beliefs. Drawn to San Francisco's burgeoning counterculture scene, he immerses himself in a world of communal living, anti-establishment protests, and the search for authenticity in an increasingly conformist America. It's a snapshot of 1967's cultural upheaval.
Who directed The Love-Ins?
*The Love-Ins* was directed by Arthur Dreifuss, a filmmaker known for blending social themes with mid-century Hollywood drama.
Who stars in The Love-Ins?
The cast includes Richard Todd as the professor, James MacArthur, Susan Oliver, Mark Goddard, and Carol Booth, with Marc Cavell rounding out the ensemble.
Is The Love-Ins (1967) worth watching?
With its 91-minute runtime and focus on a pivotal moment in American history, *The Love-Ins* offers a compelling if lighthearted look at the hippie movement. While not a cinematic masterpiece, it's a fascinating time capsule for fans of '60s counterculture, especially those interested in its intersection with classic Hollywood storytelling.
How long is The Love-Ins?
*The Love-Ins* runs for 91 minutes.
🎥 Trailer
About The Love-Ins (1967) — When a professor trades academia for the counterculture movement
Dive into the psychedelic pulse of 1967 with *The Love-Ins*, a drama directed by Arthur Dreifuss that captures the raw energy of San Francisco's counterculture movement. The story follows a disillusioned college professor who joins the city's hippie scene after resigning in protest over the expulsion of two students, immersing himself in a world of free love, social rebellion, and artistic experimentation. Richard Todd stars as the professor, with James MacArthur and Susan Oliver rounding out the lead trio, all navigating the blurred lines between idealism and disillusionment. The film pulses with the era's signature vibe—electric guitars, tie-dye aesthetics, and a soundtrack that mirrors the chaos of late '60s America.
At its core, *The Love-Ins* is less about flower power clichés and more about the generational rift fueling the movement, offering a grounded yet vibrant portrait of a time when youth culture clashed with the status quo. The 91-minute runtime flies by as the narrative weaves between intimate character moments and sweeping scenes of communal living, making it a time capsule of both rebellion and reflection.