

Sweets 2013
In the vibrant backdrop of Israel's Arab community, *Sweets (2013)* follows Salah, a charismatic entrepreneur determined to bring joy to children by launching a chain of candy stores.
Director: Joseph Pitchhadze
Cast






Frequently Asked Questions
What is Sweets (2013) about?
*Sweets (2013)* tells the story of Salah, an Israeli-Arab businessman who dares to challenge a corporate giant by opening a candy store chain aimed at children. His vision collides with 'The Firm,' a dominant corporation that sees his move as a threat to their control. The film blends humor and drama as it examines the clash between small business dreams and corporate power.
Who directed Sweets?
Sweets was directed by Joseph Pitchhadze, known for his work in blending social commentary with engaging storytelling in Israeli cinema.
Who stars in Sweets?
The film features Moni Moshonov and Menashe Noy as the key protagonists, with Makram J. Khoury, Oz Kemishka, and Rula Khoury rounding out the main cast.
Is Sweets (2013) worth watching?
With its sharp social satire and strong performances, *Sweets (2013)* is a compelling watch for fans of comedy-drama films. While it may not have a widely known IMDb rating, its themes of ambition and resistance make it a thought-provoking and entertaining experience.
How long is Sweets?
Sweets has a runtime of 132 minutes, offering a rich narrative packed with character development and thematic depth.
About Sweets (2013) — A Candy War Between Ambition and Corporate Might
In the vibrant backdrop of Israel's Arab community, *Sweets (2013)* follows Salah, a charismatic entrepreneur determined to bring joy to children by launching a chain of candy stores. His bold venture, however, clashes with 'The Firm,' a powerful corporation led by the formidable Klausner, which sees Salah's ambition as a threat—not just economically, but culturally and politically. Directed by Joseph Pitchhadze, this comedy-drama weaves a tale of ambition, resistance, and the sweet (and sometimes bitter) taste of success.
With sharp wit and a keen eye on societal tensions, the film explores themes of market control, identity, and the power of small businesses to challenge the status quo. Moni Moshonov and Menashe Noy deliver standout performances as forces locked in a high-stakes battle, while Makram J. Khoury adds gravitas as the unyielding Klausner. The atmosphere is a mix of playful humor and underlying tension, reflecting the real-world struggles of entrepreneurs navigating entrenched corporate interests.




